Digital Payer Communication Toolkit (incl. Budget Impact Model)

Objective/Use case:

This demo illustrates what’s possible with our fully bespoke budget impact models and payer communication toolkits. Each of our tools are individually developed for your product and therapeutic area, enabling local market access and field teams to communicate relevant clinical and economic value to payers. We combine rigorous budget impact analysis with a structured value narrative to support discussions on funding, commissioning, and service planning.

The demo scenario:

This demo uses placeholder data, structured for the UK market, to illustrate the value of orthotic footwear for people with diabetes at high risk of foot ulcers and amputations. It shows how tools like this can be used to simulate cost savings and clinical outcomes. The approach is adaptable to any pharmaceutical or medical device product.

Key features:

• Budget impact model showing cost offsets and service-level impact
• Scenario modelling based on local population, uptake, and cost assumptions
• Clear visualisation of budget impact
• Structured payer communication flow to support funding and commissioning conversations
• Integrated saving of scenarios — continue the conversation across multiple engagements
• Cross-platform compatibility: available on iPad, Windows, and online (public or behind login/SSO)
• Built using reusable web technology for deployment across multiple channels
• Compatible with CRM/CLM platforms including Veeva CRM/CLM and PromoMats
• Summary reports for post-meeting follow-up